Delilah S. Dawson, being wise again, this time about authors and hawking books on social media:

And that’s what a lot of social media by authors is starting to look like, to feel like: being smacked in the face, repeatedly, by hundreds of fish. Being pushed. Being assaulted and yelled at and chased. Being manipulated and prodded and possibly tricked.

That’s not how you earn readers and friends. Literature is not a #teamfollowback sport.